Marketing/Communication Strategy & Exhibit Design

Marketing/Communication Strategy & Exhibit Design

12.09 21:29 - Marketing/Communication Strategy & Exhibit Design

There was a time when exhibits were designed to “look cool” and any product or message would be pasted on it.  The process started with “style.” Customers picked a style they liked and then made it work somehow.  We believe that good exhibit design ought to begin with some sort of strategy.  What is it that [...]

more... back...